home > search engine news An Overlooked Niche: Marketing To Hispanics Online (Search Engine Land)
An Overlooked Niche: Marketing To Hispanics Online (Search Engine Land)
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There is no doubt Hispanics are online. And for most of them, the Internet is about connecting with their friends and family and keeping in touch with the latest happenings in their world. However, advertisers have fallen short in actively targeting this portion of the population, in particular with search marketing. Marketers are missing a golden opportunity because Hispanic online users are ...
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Full story here