Search Engine Marketing and PPC Management News & Info

Google Looking at Alternative Media Search Patents

Susan Kuchinskas looks at some patents, recently filed by Google, and how they might hold clues to the search engine's future plans. Google is looking not only to news, but also to to CDs, DVDs and audio books, as well as magazines, newspapers and jour
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Jeff's World - Search Engines I’d Like to See

With the advent new search engines Blingo, “Didn’t-Iwon already-do-this-but-with-cold hard-cash” and Accoona “If-we-are-the-circle-of-life,-why-do-we-have-an-infinity-symbol-in-our-logo” I thought now would be a good time to cash in on all the money being
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Yahoo! Desktop to Launch Early 2005

The FT are reporting the imminent launch of Yahoo's Desktop Search based on the X1 desktop software. No firm date has been announced, "early next year" is the best you'll get for the moment.

From the FT story:

Jeff Weiner, head of search at Yahoo, described the desktop software as "the next natural evolution of search".

But he also cast the software as part of a broader strategy that would let users tap into Yahoo's wider array of internet services. The first test version of the software would be available over the web early in the new year, he added.

Story via battelle

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WebmasterRadio.fm Launch in Europe!

Mikkel deMib Svendsen will head up the European marketplace development of the internet based radio network.

WebmasterRadio.FM, Internet business radio proudly announces the appointment of Mikkel deMib Svendsen to head up the development of the internet based radio network for the European marketplace.

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Google Books in Main Results

Do a search for dietary suppliments and see for yourself at the top. As far as im aware, barry, who spotted this in the threadlink above, is right on the money. This is does appear to be new.

I cant find anything else though a TW'er tells me she got something for a physics related query yesterday..

What do you guys make of it?

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Googles $300M Secret

Google have apparently shelled out $300M on a new datacenter in a Georgia industrial park. About 100 employees in a non descript unmarked building with no windows - pffft! 007 eat your heart out hah!

This from the CRM Knowledgebase threadlink above:

Almost without notice, the Internet search company has tiptoed about 100 employees and a significant investment into a windowless building in a Douglas County industrial park near Six Flags Over Georgia.

There's no sign on the building, no logo on the locked glass door, nothing to indicate that an Internet icon has come to town.

A note taped to the door points visitors to a buzzer, which prompts a polite, but firm, female voice to shoo you away. The voice can't --- or won't --- confirm you've found Google, or even if you're in the right place.

It's all very mysterious.

So why the big hush hush? Sheesh, google are news, if sergey farts it hits the homepage of every major industry site on the net - did they think they'd be able to keep 100 people and all the people they know quiet for long?

You gotta love it... link via IG via SEWB

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Contextual Ad Market Getting Crowded

DMNews has a piece related to the launch of AdMarketplace yesterday in the threadlink above.

The question now, with this new player in town and the many other networks out there, is: Is the contectual ad space crowded enough for us to start seeing casualties?

Forbes ditched intelliTXT recently and i cant say i hear much about smaller networks like Quigo or ContextWeb. Tacoda's behavioral network seems interesting though and you cant go a week without hearing something from Kanoodle, which at this point just leaves Chitika. And we've not heard a peep from the "network of networks" since it's launch

The titans of context: Overture and Adsense may well fight their own battles but it seems likely there is room for both, possibly even Kanoodle, but what of the smaller networks mentioned above? Some questions on contextual search for Threadwatchers:

• Will the smaller networks find a place alongside the big boys?
• Are we likely to see more enter the context arena in 2005?
• Do any of you give a f*** as long as adsense still pays?

Let me know what you think...

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Meta Tag Lawsuit Filed In Florida

Trademark Infringement Claims Now Extend to Meta Tags
According to Out-Law, using trademarked terms in your meta tags, could get you in trouble.

A biopharmaceutical firm that distributes plasma derivatives has sued a rival, alleging that Health Coalition Inc. used the trade marked name “BDI Blood Diagnostics” as a meta tag in its web site source code, according to a report by Law.com.

This, alleges Blood Diagnostics Inc., is a breach of its trade mark rights.

Outlaw link courtesy of SE Lowdown

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